Park Associati

Priceless Milan

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Park Associati

Photos courtesy of Andrea Martiradonna

Priceless Milan

Park AssociatiarchmarathonPark Associati
via Garofalo, 31, 20133 Milan
www.parkassociati.com
Category:
Hotel & Leisure
Project selected:
Priceless Milan
Location:
Milan, Italy
Year:
2015
Winner of Hotel & Leisure category:

Jury motivation: A nomadic, temporary architecture which explores the unknonn spaces of the city in a new way. A re-interpretation of the space for leisure.

Priceless Milan is a temporary structure serving as a restaurant fitted out with an extremely flexible space that carefully adapts to the locations in which it is installed.
The pavilion can accomodate up to 24 seated guests around one single table or,alternatively, 66 people standing for special events. This living unit can be moved around and placed on top of existing buildings in striking locations.
If need be, sliding walls can separate the kitchen from the dining area, and the table can be lifted up to the ceiling to completely free up the space. Made out of a modular structure consisting of eight blocks assembled on site that are fully furnished and equipped with all the latest electrical appliances, the pavilion (150 m²), is constructed in a workshop with the distinctive feature of being easy to move around and assemble in a very short space of time.
The pavilion is covered with a perforated, press-formed, anodised aluminium skin in bronze/gold shades.This “sail” is designed to protect the structure against solar radiation, also ensuring conditions on the terrace below are comfortable.The restaurant is assembled in 2 stages.
The first stage involves preparing the area and installing the metal-framed substructure on which the pavilion units rest.
All 8 units are assembled during the second phase and the metal roof is also set in place.

(ratings closed)



Park Associati

Ci spiace, ma questo articolo è disponibile soltanto in Inglese Americano. Per ragioni di convenienza del visitatore, il contenuto è mostrato sotto nella lingua alternativa. Puoi cliccare sul link per cambiare la lingua attiva.

The primary aim and goal of Park Associati, the architecture firm set up by Filippo Pagliani and Michele Rossi in 2000, is to constantly move beyond the compositional and typological bounds of architecture; its projects draw on the kind of free and open exchange of ideas characterising the work carried out by its partners and collaborators; they are based on stylistic-compositional input coming from context, technological research and a combination of materials and methods; they are structured around the handling of design complexity and always focus special attention on the issues of sustainability and energy saving. Featuring a constantly changing yet highly distinctive stylistic approach, Park’s works are aimed at constantly moving beyond the compositional and typological bounds of architecture: by experimenting with different building scales and different realms of design, they challenge building conventions and stand out on the Italian and international cultural scene for their formal, technological and functional innovation.
Examples of these projects are the Nestlé Headquarters in Assago, the restructuring of the “Serenissima” or “Gioiaotto”, the projects of the two travelling restaurants: “The Cube by Electrolux” and more recently ‘Priceless Milano’; Salewa Headquarters in Bolzano and the latest international stores for Brioni fashion company, all projects that have helped build the firm’s reputation and are frequently published in specialist magazines and invited to take part in leading national-international architecture exhibitions.

Main projects:
– Pavilion for itinerant restaurant Priceless Milan. Client: MasterCard – 2015
– Restyling of Gioiaotto building, Milan. Client: Hines Italy Sgr Spa – 2014
– Nestlé Headquarters, Milanofiori Nord (Assago). Client: Milanofiori 2000 – 2014
– Brioni Spa, International Store Concept, various sizes, worldwide development (Milan, Rome, Frankfurt, Berlin, Hamburg, Zurich, Munich, Courchevel, Paris, Venice, Moscow, New York, Palm Beach, Washington DC, Dallas, Santo Domingo, Doha, Jeddah, Singapore, Hong Kong, Macau, BangkokPhnom Penh, Tokyo, Mexico City, Johannesburg) (2013, construction in progress)
– Restyling of an office building in via Valtorta, Milan. Client: Coima Ltd. – 2013
– Refurbishmentof La Serenissima office building, (ex Campari building), Via Turati Milan. Client Morgan Stanley SGR – 2012
– Pavilion for traveling restaurant The Cube, Brussels, Milan, London, Stockholm. Client: Electrolux – 2011-2012
– Salewa Headquarters, Bolzano. (in partnership with Cino Zucchi Architetti) Client: Oberalp-Salewa Spa – 2011
– Residential and commercial complex, Azzate (VA). Client: FIM Group (2011)
– Refurbishment of the office Building Via Tiziano, 32, Milan. Client: Generali Properties Asset Management (in partnership with Zucchi & Partners) – 2008
– Acer Headquarters, Lainate (MI). Client: Acer Italy (2004)
– Credit Suisse Spa, Financial Centre and offices in Milan, Frankfurt, Monaco, Berlin, Stuttgart – 2000-2001
– Design: suspension lamp Ibla (2010) production Zumtobel Lighting; table Gazelle, chair Mollina (2013), Lampsi chandelier (2014), production Driade

Work in progress:
– Realization of AREIC Headquarters Building, Riyadh
– Realization of an office building via Gattamelata, Milano
– TEC Building Refurbishment, via Chiese, Milano

Project selected for Archmarathon: Priceless Milan



Priceless Milan

Ci spiace, ma questo articolo è disponibile soltanto in Inglese Americano. Per ragioni di convenienza del visitatore, il contenuto è mostrato sotto nella lingua alternativa. Puoi cliccare sul link per cambiare la lingua attiva.

Park Associati

Photos courtesy of Andrea Martiradonna

Priceless Milan

Park AssociatiarchmarathonPark Associati
via Garofalo, 31, 20133 Milan
www.parkassociati.com
Category:
Hotel & Leisure
Project selected:
Priceless Milan
Location:
Milan, Italy
Year:
2015

Priceless Milan is a temporary structure serving as a restaurant fitted out with an extremely flexible space that carefully adapts to the locations in which it is installed.
The pavilion can accomodate up to 24 seated guests around one single table or,alternatively, 66 people standing for special events. This living unit can be moved around and placed on top of existing buildings in striking locations.
If need be, sliding walls can separate the kitchen from the dining area, and the table can be lifted up to the ceiling to completely free up the space. Made out of a modular structure consisting of eight blocks assembled on site that are fully furnished and equipped with all the latest electrical appliances, the pavilion (150 m²), is constructed in a workshop with the distinctive feature of being easy to move around and assemble in a very short space of time.
The pavilion is covered with a perforated, press-formed, anodised aluminium skin in bronze/gold shades.This “sail” is designed to protect the structure against solar radiation, also ensuring conditions on the terrace below are comfortable.The restaurant is assembled in 2 stages.
The first stage involves preparing the area and installing the metal-framed substructure on which the pavilion units rest.
All 8 units are assembled during the second phase and the metal roof is also set in place.

(ratings closed)