Glossier Pop-up Shop
Studio: Studio Lily Kwong
Project: Glossier Pop-up Shop
Location: Seattle – USA
In partnership with the cult beauty company Glossier, STUDIO LILY KWONG designed, produced and installed an undulating botanical sculpture throughout the brand’s Seattle pop-up location in Summer 2019.
STUDIO LILY KWONG drew inspiration from the area’s natural topography, including Mount Rainier. SLK worked with expert fabricators to create their signature mounds for Glossier’s retail experience. Four types of live moss were hand-pinned to the base structure to create a green canvas for the diverse planting palette. Hundreds of plants were individually secured to the structure including phlox, heather, grasses and argyranthemum flowers. Using innovative technology, grow lights and a team of gardeners kept the outdoor plants thriving throughout the duration of the pop-up, even in the low-light conditions.
Studio Lily Kwong continues to innovate through biophilic design, but at its core the studio’s mission is to create a social impact through the lens of the natural world. True to SLK’s ethos, the plants were eventually donated to Repeat Roses who repurpose used plants for hospitals, nursing homes and homeless shelters.
The pop-up drew thousands of visitors over it’s 3-month run, with visitors often lining up around the block for a chance to explore Glossier & Studio Lily Kwong’s green wonderland.